Our Story

It was February 24th, 2022, when everything changed—a day that split life into "before" and "after." At 5:30 in the morning, I found myself standing there, packing my entire life into one car. A few essentials—warm clothes, food for the road—and one pair of shoes. The pair I trusted and loved most.

These weren’t just shoes—they were my companions. At that point, I had already owned them for four years. They had carried me through freezing winters, rainy springs, and everything in between. They were the ones I reached for without hesitation, whether dressing up in a casual dress or keeping it simple with jeans. They had this remarkable way of complementing every look, every mood, and every moment.

For months, I wandered the streets of Europe, lost in thought and worrying about what the future held. Through all the uncertainty and the darkest of feelings, those shoes remained my constant companion. They walked with me through it all. I didn’t know if I would ever return home. I didn’t even know where I was headed next.

Months later, I made the decision to move to Canada and start my life from scratch. It was the middle of summer. The weather was hot and dry—no need for boots. But these shoes still came with me, tucked into my luggage like a small piece of home I couldn’t leave behind. And even now, I wear them everywhere—whether heading to work or catching up with friends. My sister often steals them for her techno nights out, and every time I see them on her, I can’t help but smile (and grumble a little, of course!).

These shoes have become more than just footwear. They’re a symbol of loyalty, resilience, and the kind of quality you can count on. Looking back on my journey, I realized this was exactly what I wanted to share with others. SEBOVS isn’t about having a hundred pairs in your closet—it’s about finding that one pair you’ll love for years. The pair you can wear every day. The pair that makes you feel confident and ready for whatever comes next.

And Ukrainian designers craft shoes just like that!

So, here’s to those who walk boldly, who value quality over quantity, and who understand the power of a truly great pair of shoes. This is SEBOVS. Walk with us, and let’s take this journey together.


Darina Siebova, @darina_sebova
Founder of SEBOVS